NEW YORK, NY–(Marketwired – Feb 10, 2015) –


Ellis Pines, vice president of Branding for TMP Government, a wholly owned subsidiary of TMP Worldwide Advertising & Communications LLC, a global innovator in talent acquisition


Will present “The Ten Concepts of HR Branding: How Social Media Exposes Your Brand” as part of the Master Series at the 2015 Virginia SHRM State Conference.


Sunday, March 8 – Wednesday, March 11, 2015

Pines is scheduled to speak on Tuesday, March 10, 2015 from 4:00 p.m. – 6:00 p.m. EDT.


2015 Virginia SHRM State Conference

Williamsburg Lodge

310 S. England Street

Williamsburg, Va.


As employers work to distinguish their organization and attract today’s top talent, social media messaging becomes a critical element in any employer brand strategy. To be successful, employers need to develop and communicate messaging that will appeal to candidates as well as represent the organization and its goals.

During the 2015 Virginia SHRM State Conference, Ellis Pines, vice president of Branding for TMP Government, a wholly owned subsidiary of TMP Worldwide Advertising & Communications LLC, will present ten concepts of HR branding and how social media exposes your brand. In addition, Pines will illustrate each of these concepts and offer real-world insight into the best practices and strategies for employing the concepts. Attendees will take away actionable strategies that will enable their organization to create impactful messaging to engage candidates using social media.

Conference attendees interested in learning how employer messaging can deliver the right message to the right candidates at the right time throughout all phases of the hiring process are encouraged to attend this informative presentation. For more information about the 2015 Virginia SHRM State Conference, visit: http://virginiashrmstateconference.com.

About TMP Government, LLC

TMP Government (www.TMPgovernment.com), a wholly owned subsidiary of TMP Worldwide Advertising & Communications LLC, is the leading advertising and outreach communications agency that focuses on total communications, encompassing interactive and traditional communications programs, exclusively for government, contractors and associations. Our government-to-citizen, government-to-government and organization-to-government programs meet the outreach, marketing and recruitment communications needs of a diverse clientele, from federal, state and local agencies to government contractors and national associations. Our singular focus on the public sector gives us proven, unparalleled experience in and understanding of government marketplaces, communities, processes and needs.

About TMP Worldwide

TMP Worldwide is a global innovator in talent acquisition that leverages software, strategy, and creative to develop, deploy and measure our clients’ employer brands across digital, social and mobile platforms to connect candidates with employers.

This strategic mix of talent and technology allows us to serve a global client base that spans virtually all sectors of private, public, and government employers, and positions us as the organization to define small business reputation management the standard of measurable and cost-effective solutions to the human capital management community.


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